How many conventions or business travelers are making reservations at your resort these days? Given the current recession and our lawmakers' very public backlash against any unnecessary spending by corporate America (specifically those granted Federal Bail Out money) business travel has nearly ground to a halt.
Granted, those companies being supported by America's tax dollars should be held to a different standard, but as anyone who's done any business travel knows, face to face meetings produce an economic stimulus of their own, by facilitating new relationships, and creating jobs and sales.
That's the premise of the Meetings Mean Business Campaign launched recently by the U.S. Travel Association and several other travel industry organizations.
If you'd like to know more, check out http://www.meetingsmeanbusiness.com.